The Dude - Define Cream

$34.95

With strong hold and just the right amount of shine that doesn't dry out, this Pomade has it all. The best bit - it washes out with no fuss.

The dude Pomade has been designed for the discerning kinda guy who has a particular style in mind. Perfect for timeless, classic looks - such as high pompadours, side parts or slick backsides. A must-have product no go guy should do without.

Benefits:

  • Strong hold without stiffness
  • High shine that doesn't dry out
  • Perfect for controlling and defining pomps, side-parts, and slick-backs
  • Suitable for all hair types of medium length
  • Water-soluble - washes out with no fuss
  • No parabens, sulfates, petrolatum, lanolin, artificial colors, or animal testing.

Suggested use:

Apply to dry hair that has been washed beforehand. Start by working a small amount of product into dry palms and make sure to spread evenly across both hands.

Apply a small amount to the fringe area using fingertips then work from the back of your head forwards making sure to spread product evenly throughout your hair. Shape and define your style from root to tip, front to back. For extra hold or shine, build up layers of the dude Pomade as you go, before setting your style tight.

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